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The end of cookies? Google gives third-party data 2 more years!

08 Aug, 2022

2 mins reading

No. We won’t debate the number of eggs needed to bake 10 perfect cookies… Our cookies are not edible but resilient. You thought you had gotten rid of third-party cookies this year, but ...

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5 easy A/B tests to improve your conversion rates

10 February, 2022

3 mins

Ted sent hundreds of invitations for New Year’s Party but wonders why none get a positive response. Let’s see… The letters were more than 500 words each; w...

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Why do you need Twitter and Discord to launch your NFT strategy?

09 February, 2022

4 mins

This morning, your 15-year-old son told you that he just sold an NFT for  $5 000 (lightweight, some are worth millions). Did he just earn $5,000 by selling...

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3 reasons to externalize your social media strategy

09 February, 2022

3 mins

When you started building your house, you chose to go it alone. See where it takes you… The ceiling’s crumbling in your kids’ bowl of cereal, and your bath...

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Core Web Vitals : how to analyze the performance of your website?

08 February, 2022

2 mins

The statement of your Conversion Rate Optimization and your data expertise teams is without appeal: when users visit your website, if they face a bad exper...

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10 best practices to create compelling CTAs on your website

03 February, 2022

4 mins

For last Christmas, you put on a great spread: 8 hours of cooking in a row! Nice one! The problem is, you were so obsessed with the turkey that you forgot ...

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How to pick the right keywords on Google Ads?

02 February, 2022

4 mins

“Earn $1000 per day without leaving your couch”, “Buy the latest trendiest best sneakers everyone fights over”. These are clickbait headlines to attract cu...

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10 exclusive tips to increase your engagement rates on social media

01 February, 2022

4 mins

“The Rock” has 266 million followers on Instagram and more than 5 million likes per post and you only have 1000? Really? If you don’t have his biceps, you ...

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Understanding data from zero to third-party

31 January, 2022

3 mins

A great man once said, “your data is my data”... Wait, maybe it was “my data is your data”. How to get your bearings in this ocean of megabytes? Every day,...

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3 best practices to optimize your landing pages and boost your Google Ads campaigns

28 January, 2022

4 mins

What’s the interest of launching a Google Ads campaign if you do not make your landing page worthwhile? Viewers will click on your basic CTA, end up on an ...

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