Timberland gains visibility & consideration in the eyes of Gen Z, thanks to a unique gaming experience on Twitch

19 May, 2024

1 min

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In 2022, Timberland approached Better&Stronger to overcome three key issues: telling their story in a cutting-edge way, targeting a young audience thanks to a gaming prism, and implementing an influence strategy on Twitch to gain more visibility in EMEA.

By Emma Jeanpierre

04 Mar, 2022