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Fresh news

When Better & Stronger American dream comes true

13 Sep, 2022

4 mins reading

Kobe Bryant used to say, “If you want to be a better player, you have to prepare, prepare, and prepare some more”. To support our client's international growth, we do our best to put our ...

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Data

Is implementing a data tracking plan much needed?

17 January, 2022

4 mins

Have you ever thought about building your dream house without a blueprint? It’s like going to the grocery store without a shopping list. Quite messy, right...

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Storytelling

5 good reasons to use influencer marketing strategy to increase conversions

17 January, 2022

4 mins

Want to boost conversion on Instagram? Want more followers? You don’t understand why your campaigns don't convert as much as you want? Why you lose that mu...

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Performance

Understanding clickbait in less than 5 min: what you’ll discover will shock you

10 January, 2022

3 mins

If you think we’ll shed light on the ending of the Netflix show Clickbait, we’ve raised your hopes in vain. Sorry, we couldn’t miss the opportunity. Clickb...

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Data

Did you say data lakes?

03 January, 2022

4 mins

This morning you almost dropped your cup of coffee, learning that your data scientist was not talking about her holidays but massive databases. Yes, sad ne...

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Performance Interviews

How to grow a healthy business in 2022?

17 December, 2021

5 mins

In this exclusive one-to-one interview, Simon Néouze, CEO and founder of Better & Stronger gives us a knowledgeable retrospective of 2021 and tips to c...

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Performance Interviews

Facebook Pixels: a new gold mine to boost your conversions?

17 December, 2021

5 mins

Dariane Bergeron, SEA Consultant at Better & Stronger reveals her secrets on how she leveraged Facebook pixels on Toutes Les Poitrines’ collection ads....

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Storytelling

How to beat the Pinterest algorithm?

25 November, 2021

3 mins

Why do you think that your Pinterest feed is full of itchy Christmas sweaters? (We don’t judge you; ours is full of striped Christmas socks). You think tha...

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Performance

How to improve your quality score on Google Ads?

24 November, 2021

3 mins

What’s the difference between Hermes and H&M, if not quality? (We promise we don’t have shares in Hermes). The frame of quality reference between both ...

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Interviews Storytelling

My internship at Better & Stronger as a Web Copywriter - Brand content

23 November, 2021

2 mins

Emma comes back on her internship as a Web Copywriter at Better & Stronger. Student at EMLyon Business School, she joined the agency in June 2021 for 6...

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